Emma Bridgewater mugs and teapots might be the first thing to come to mind when someone mentions this classic British brand. It’s instantly recognisable for its cream-coloured, romantically decorated crockery, which is proudly displayed on dressers and dining tables across the nation.

But over the past three decades, the brand has grown beyond the classic Emma Bridgewater mugs and dinnerware collections to encompass an extensive homeware range, including stationery, wallpaper and fragrances.

We believe you can't have too much beautiful crockery – or any other homeware treasures, for that matter – so we’ve rounded up the best Emma Bridgewater sale items for this month.

We regularly update this page, so, whether you’re searching for gift ideas or just some affordable products to pep up your own home, you’ll always find great bargains right here.

Best Emma Bridgewater deals in August 2021

Bright Poppies & Cosmos Tea Towel

A floral tea towel on a white background.
Bright Poppies & Cosmos Tea Towel, £5.95, Emma Bridgewater

Investing in a cheerful tea towel is a quick and easy way to brighten up your kitchen - and this one will certainly do the trick! Covered in red, yellow and purple flowers, it nods to the English country garden and should give your home a summery feel even on overcast days.

The tea towel is made completely from cotton and measures 70cm in length, so you shouldn’t have any trouble drying big loads of washing up in one go.

Vegetable Garden Strawberries Crossback Apron

An apron with a strawberry print on a black mannequin.
Vegetable Garden Strawberries Crossback Apron, £16.95, Emma Bridgewater

Strawberries are a classic image of summer and this cooking apron showcases them in a vibrant print. Created with quality and ease of use in mind, it has a 100% cotton construction and a simple design with no complicated straps. Instead, there’s an elegant V-shaped tie at the back.

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Seconds Vegetable Garden Artichokes Large Oval Platter

A large plate with artichoke pattern.
Seconds Vegetable Garden Artichokes Large Oval Platter, £42.95, Emma Bridgewater

Upgrade dinner parties and buffets with this beautiful oval serving plate. It’s decorated with detailed artichoke illustrations, and the pared-back green and cream colouring should tie in well with your other crockery and table linens.

Designed to be used as a serving platter or centrepiece, this impressive plate is more than 45cm in length, so it’s large enough to fit food for all the family.

Seconds Pink Pansy Mum 1/2 Pint Mug

A mug with 'Mum' written on it and a pansy pattern.
Seconds Pink Pansy Mum 1/2 Pint Mug, £7.95, Emma Bridgewater

Emma Bridgewater first created her brand when she struggled to find a birthday present for her mum. So, it’s no surprise she sells a wide range of thoughtful gifts specifically aimed at mothers.

This ‘Mum’ mug is one of the brand’s half-pint earthenware coffee cups, and it features delicate pink and green pansies. Give it as a birthday present, Mother’s Day treat or spontaneous gift - it’s sure to go down well all year round.

Seconds Bright Poppies Gallon Teapot

A large teapot with a poppy pattern on a white background.
Seconds Bright Poppies Gallon Teapot, £112.95, Emma Bridgewater

If you’re from a family of tea-drinkers, take a look at this large teapot. With a capacity of four litres, it can brew around a gallon of tea at once - ideal when making cuppas for big groups of people.

As with all Emma Bridgewater products, the teapot is beautiful as well as functional. It’s decorated with red, pink and purple poppies. And, as a useful touch, it has a handy notch above the spout to help you support it as you pour.

Seconds Birds Stork 1/2 Pint Mug

A mug with storks on a white background.
Seconds Birds Stork 1/2 Pint Mug, £6.95, Emma Bridgewater

This mug would make a lovely addition to any coffee cup collection. It’s part of Emma Bridgewater’s large selection of bird-themed crockery, and can hold half a pint or 300ml of your favourite hot drink.

With its storks design, this mug could work well as a gift for any nature-lover, but also a creative present for anyone announcing the arrival of a new family member. So, if you’ve got a baby shower or naming ceremony coming up, consider grabbing a few of these sweet mugs.

Seconds Vegetable Garden Lemons Plate

Seconds Vegetable Garden Lemons Plate, £9.95, Emma Bridgewater
Seconds Vegetable Garden Lemons Plate, £9.95, Emma Bridgewater

Tap into the lemon trend with this summery citrus plate, perfect for al fresco lunches and dinners! Display anything from a side of smoked salmon with fresh wedges of lemon to a freshly baked batch of biscuits.

It’s dishwasher safe, but not recommended for microwave use as it can damage the earthenware.

Measures 10.5 inches.

Russell Hobbs & Emma Bridgewater Polka Dot Kettle

Russell Hobbs & Emma Bridgewater Polka Dot Kettle, £58.95
Russell Hobbs & Emma Bridgewater Polka Dot Kettle, £58.95

Brighten up your mornings with a stylish and eye-catching kettle like this one from Emma Bridgewater’s collaboration with household appliances brand Russell Hobbs.

Boasting reliability, quality and of course high-class design, this kettle really cuts the mustard. And with a reduction of nearly £20, this is a deal you can’t miss.

Match this kettle with the Polka Dot Toaster for even more wow-factor in your kitchen. On the hunt for a coffee machine instead? Check out our buyer's guide to the best coffee machines here.

Vegetable Garden Apples, Set of 3 Square Cake Tins


Classic British fruits are featured on these multi-purpose cake tins; apples, plums and blackberries, evocative of delicious puddings and cakes! Apple crumble, anyone?

Use the tins for their intended purpose, storing cakes, or use them as kitchen storage solutions or biscuit and snack tins.

When not in use, nest them together to save space!

Polka Dot Rice Husk Travel Cup

Polka Dot Rice Husk Travel Cup, £6.95, Emma Bridgewater
Polka Dot Rice Husk Travel Cup, £6.95, Emma Bridgewater

If you haven’t invested in a reusable coffee cup yet, now’s your chance! This Emma Brigewater travel cup is a steal at just £6.95 and features the designer’s classic polka dot design.

It’s made from eco-friendly rice husk and features a handy heat-proof wrap-around.

Do your bit for the planet and bag this bargain while sales last! If you fancy seeing what else is on the market, take a look at our round-up of the best reusable coffee cups here.